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Pinterest boards and pins often show up in Google search. Savvy marketers are using it not just for discovery, but as a long-term SEO asset.

 

Have you optimized pins for search traffic? How much reach did you gain?

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Pinterest is an overlooked SEO tool. Pins are indexed by search engines, drive long-term traffic, and boost brand visibility. With keyword-rich descriptions and quality visuals, it supports both search rankings and discovery.
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I think Pinterest is often overlooked. I’ve found it’s great for driving traffic by optimizing pins with keywords, using rich pins, and creating visually engaging content. Pinterest’s search function works like a search engine, making it valuable for long-term SEO growth.

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