Contextual ads play a crucial role in increasing CTR. These are the ads that align with your content. In other words, if your website focuses on mental health, the ads displayed should relate to mental health topics. When ads are relevant to your audience, they are far more likely to generate clicks. To ensure relevant ads appear, integrate primary and secondary keywords into your content, making it easier for advertisers to place targeted ads that resonate with your visitors.

Contextual advertising plays a key role in delivering relevant ads based on the content of a webpage. By targeting ads that match the interests or topics a user is already engaged with, it increases the likelihood of clicks and conversions. This approach enhances user experience and boosts ad revenue, as ads are more likely to resonate with the audience.

Contextual advertising targets users with relevant ads based on the content they’re viewing, improving engagement and conversion rates. By aligning ads with specific interests, it enhances user experience while maximizing ad effectiveness, as seen in Google AdSense.

I think contextual advertising feels less intrusive because it aligns with content. When ads match what I’m reading or watching, I’m more likely to engage. It respects my attention rather than hijacking it.