Posted March 24Mar 24 Traditional wisdom says every ad needs a CTA, but some brands run branding-focused ads that drive engagement without directly asking for clicks or purchases. Have you tested ads without CTAs? Did they perform better or worse than traditional ads?
March 25Mar 25 Moderators If your ad is contextual ad, or in other ads, if your ads perfectly blends with the website content, it has higher engagement rates. For an ad to convert the most important thing is it should be related to the content Admin Junkies * Sports Forum * ROFLMAO * Off Topicz * Is It Just Me? * Marketing Forums
Traditional wisdom says every ad needs a CTA, but some brands run branding-focused ads that drive engagement without directly asking for clicks or purchases.
Have you tested ads without CTAs? Did they perform better or worse than traditional ads?