Memes can make a brand go viral overnight, but do they drive sales or just engagement? Some brands have mastered meme marketing, while others have completely flopped.

 

Have you used memes in marketing? Do you think meme-driven engagement leads to real conversions?

Memes get good engagements, memes are also shareable content. Therefore, if you use memes it will be easier for you to gain more followers or retain followers.

I see memes in marketing as a genius move when done right—they're relatable, shareable, and speak the language of the internet. When brands tap into current trends with humor, it builds connection. But if overused or forced, they can feel like a gimmick.