Offering payment plans through Klarna, Afterpay, or Affirm has helped some brands increase conversions. But does it attract repeat customers or just one-time buyers?

 

Have you used BNPL services in your business or as a customer? Do they influence purchase decisions?

I think this is one of the best marketing strategies. It has been tried and tested since a long time and it has always generated sales for businesses.

Yes, there are buying gimmicks. One has to be careful to avoid buying what you don't need. This is used to make more sales for sellers

"Buy Now, Pay Later" options are both a marketing strategy and a customer convenience tool. They attract shoppers by offering flexibility, increasing conversion rates and average order value while building customer loyalty.