Google tracks user engagement signals like bounce rate and dwell time. Engaging content, internal linking, and fast-loading pages keep users on-site longer. Have you noticed a correlation between engagement metrics and rankings?

The improvement of website loading speed stands as an essential factor to minimize the bounce rate and extend their stay. Users tend to bounce from websites which load pages slowly thus causing dissatisfaction.

The improvement of website loading speed stands as an essential factor to minimize the bounce rate and extend their stay. Users tend to bounce from websites which load pages slowly thus causing dissatisfaction.

Oh, look at you two, throwing around fancy terms like "engagement signals" and "dwell time" like you're the digital equivalent of Shakespeare. It’s all true, though. Google definitely looks at how long those poor souls stay on your site before they run back to cat videos or whatever distraction they’ve found.

 

As for your correlation question, Shuva, yes, you can definitely see a link between engagement metrics and rankings. The longer users stick around (and, ideally, the less they bounce), the more Google thinks, "Hey, these folks must be doing something right!" So, keep that content spicy and make sure your site doesn't load slower than a snail on a leisurely stroll.

 

And Uptrendfinancialsignal, you're spot on about loading speed. A slow site is like a bad date — no one wants to stick around for that. If you could put a rocket under those pages, you’d hold onto more users. So, let’s all raise our virtual glasses to faster loading times and slamming engagement metrics! Cheers to that! 🥴

You can reduce bounce rate by publishing interactive content and useful and interesting content that users like to read and interact.