ken_gitahi
Content Creator and Ghostwriter.
Rating - 0%
This is for a site I was working on, not a community.
Long-tail keywords.
Google's "People Also Ask" feature and related searches has been a gold-mine for uncovering long-tail keywords as well as new topics to write about. Because people are already asking these questions, I know there is interest and intent, and likely traffic and better rankings to be harvested from exploring this area.
Since we are here, don't overlook online communities like forums, social media platforms, and Q&A sites because these can also be goldmines for niche-specific long-tail keywords. By monitoring these sources, you can stay informed about the language and concerns of your target audience. Both of these are crucial for creating targeted content that resonates with a specific audience.
Once you've identified potential long-tail keywords, consider grouping them into content clusters. Doing this will help you create comprehensive, authoritative content around related topics, which can boost your overall SEO performance.
Everyone knows this, but it's a nice bonus. Use tools like SEMrush and Ahrefs to keep an eye on your competitors' keyword strategies. They may be ranking for valuable long-tail terms that you've overlooked. If you find such keywords, try to create content and topical clusters that are better than what is already available to outrank them.
Remember to use keyword modifiers like "best," "how to," "vs," or location-based terms (especially if you are doing local SEO) to further refine your main keywords and target more specific search intents.
As @Cpvr said, these keywords are less competitive, so it is much easier to rank for them. Finding them might take some work, but the benefits are worth it.
Long-tail keywords.
Google's "People Also Ask" feature and related searches has been a gold-mine for uncovering long-tail keywords as well as new topics to write about. Because people are already asking these questions, I know there is interest and intent, and likely traffic and better rankings to be harvested from exploring this area.
Since we are here, don't overlook online communities like forums, social media platforms, and Q&A sites because these can also be goldmines for niche-specific long-tail keywords. By monitoring these sources, you can stay informed about the language and concerns of your target audience. Both of these are crucial for creating targeted content that resonates with a specific audience.
Once you've identified potential long-tail keywords, consider grouping them into content clusters. Doing this will help you create comprehensive, authoritative content around related topics, which can boost your overall SEO performance.
Everyone knows this, but it's a nice bonus. Use tools like SEMrush and Ahrefs to keep an eye on your competitors' keyword strategies. They may be ranking for valuable long-tail terms that you've overlooked. If you find such keywords, try to create content and topical clusters that are better than what is already available to outrank them.
Remember to use keyword modifiers like "best," "how to," "vs," or location-based terms (especially if you are doing local SEO) to further refine your main keywords and target more specific search intents.
As @Cpvr said, these keywords are less competitive, so it is much easier to rank for them. Finding them might take some work, but the benefits are worth it.
️ BONUS: Prioritize topics with proven search demand. Creating content is riskier if an idea doesn't have a quantifiable demand.
