Cpvr
Community Advisor
- Thread Author
- #1
I still see a lot of people starting their SEO plans with keyword research like it’s 2012.
Not saying keyword research doesn’t matter, it does but if that’s your only move, you’re already behind.
These days, SEO goes way beyond blog posts and Google rankings. You’ve got to step back and look at the full picture.
Ask yourself:
Who actually dominates your niche right now?
What platforms are your users spending the most time on?
Who’s showing up in search — and why are they winning?
Where are the weak spots in those results that you can take advantage of?
Then build smart:
Truth is, a lot of SEOs are still spinning out WordPress blog posts and calling it strategy.
Meanwhile, others are owning search visibility in spaces most people aren’t even paying attention to.
SEO today is about visibility across the board.
The more places your content shows up, the more trust and traffic you build. And that means going where your competitors aren’t.
You could:
Create videos around your forum and post them on YouTube, TikTok, and Instagram, videos get indexed and show up in search, and your forum name builds awareness.
Just make sure you’re mixing up your content. Don’t just copy and paste forum posts, you want to build awareness and pull in fresh traffic, not get dinged for duplicate content.
So, are you still focused mostly on Google? Or are you branching out and building visibility across multiple platforms?
Not saying keyword research doesn’t matter, it does but if that’s your only move, you’re already behind.
These days, SEO goes way beyond blog posts and Google rankings. You’ve got to step back and look at the full picture.
Ask yourself:
Who actually dominates your niche right now?
What platforms are your users spending the most time on?
Who’s showing up in search — and why are they winning?
Where are the weak spots in those results that you can take advantage of?
Then build smart:
- Pick the platforms you want to dominate (Google’s just one — YouTube, TikTok, Amazon, Instagram, and the App Store all matter now)
- Reverse engineer what’s already working
- And carve out your own spot in those ecosystems
Truth is, a lot of SEOs are still spinning out WordPress blog posts and calling it strategy.
Meanwhile, others are owning search visibility in spaces most people aren’t even paying attention to.
SEO today is about visibility across the board.
The more places your content shows up, the more trust and traffic you build. And that means going where your competitors aren’t.
You could:
Create videos around your forum and post them on YouTube, TikTok, and Instagram, videos get indexed and show up in search, and your forum name builds awareness.
- Use platforms like Bluesky and Threads — both are getting indexed in Google now, so sharing content there helps boost visibility and create new backlinks.
- Don’t forget Tumblr — still indexed, still a great place to promote your forum and earn backlinks.
Just make sure you’re mixing up your content. Don’t just copy and paste forum posts, you want to build awareness and pull in fresh traffic, not get dinged for duplicate content.
So, are you still focused mostly on Google? Or are you branching out and building visibility across multiple platforms?
